listen in: Terry Crews

Listen In is a video series from The Ayzenberg Group that centers around interviews with leading global marketing professionals and business leaders to discuss what makes their brands tick. I had the pleasure of directing this episode with Terry Crews and his wide-ranging endeavors (acting, furniture design, and children’s books) and global branding. David S. Rielly, Ayzenberg’s acclaimed GCD, made the interview effortless and we even cajoled special guest President Camacho to make an appearance!

We filmed the interview in front of his own LED wall which gave the internal 3D team the opportunity to flex our Unreal chops and experiment with virtual production.

Terry Crews is the real deal: humble, curious, multi-talented, and damn intelligent. The interview was over 90 minutes and here’s the best 30 of it.

Behind the Scenes